Zero-Party Data

With the pending death of the cookie and the increasing concerns over data tracking, a new buzz is ‘zero-party data”. Zero-party data is data that a customer intentionally and proactively shares with a company. Some benefits of zero-party data include that the quality and accuracy of responses is generally quite high. Zero-party data is also …

Asana Task Management: Priority Sorting

Now that PIC is using Priority Tags to identify 3 levels of urgency to a task (P1, P2, P3), we need a method to organize these tasks accordingly. You can easily identify what your upcoming P1 (High Priority) and P2 (Medium Priority) tasks are using a report within Asana. Follow the steps below! Go to …

Phone Call Tracking with Google My Business

Google My Business recently added a new option to track calls from your GMB profile if their phone number shows to viewers. You can see recent, missed calls, and more! This GMB function uses a call forwarding number. When the business receives a call from this system, they will hear the message “Call from Google” …

Asana My Tasks: Updates & New Features

Recently, the My Tasks view has changed in Asana. Tasks moving from Tomorrow to Today and other section adjustments are no longer functionally organized for many of PIC’s organizational purposes. You can now create custom sections in the My Tasks view. Recently Assigned section remains and can be renamed but will always be where recently assigned tasks appear. …

Asana Imports & the Hero Mission

By using the ability to import tasks into Asana, we can save time setting up tasks, especially ones that repeat. Two real life examples of this are Shoe Spa and the Hero Mission. Shoe Spa has a weekly campaign that is the same set of tasks each week. There are dependencies and rules set on …