Anchor- Podcast Hosting Platform

Anchor is a simple, one-stop shop for everything you need to record, host, distribute and monetize podcasts. You can record and edit straight from Anchor or upload any type of audio file. Anchor will distribute the podcast to iTunes, Spotify, and other platforms Track listens by platform, region etc, and monetize podcast with Ads provided …

Schema for Job Listings

Google has a special type of ’Rich Result’ for job listings that typically display for sites like ZipRecruiter, Glassdoor, LinkedIn etc. Any site can actually be shown here by adding Job Post Schema to a site (i.e. client sites). This is great for accounts that are heavily into recruiting/hiring/scaling. That being said…if your information across …

HubSpot Data Post-Send Bounce Email Audit

A large amount of time, energy and effort are put into a marketing email. Once it is sent out and the performance data starts to come in, it is a good practice while checking this data, to perform a bounced email audit. Go to Marketing > Email. Click Sent then the name of the email …

Spotify Advertising

Spotify advertising has a DIY platform similar to Facebook ads and LinkedIn.  You can choose your targeting based on location, age, gender, interests/playlists, and genre. You choose an audio file, image to display and poof.  You have an ad on Spotify. The average cost per ad served is $.015-.025

Tracking Clicks with Tag Manager and Analytics

SLS has a slider on their home page. We wanted to find out which specific slider pages were getting the most traffic We set up a trigger for when the click class is the white button “white-btn”, and the page path is ”/” for the homepage We set up tags to alert which specific URL …