UPS Shipping Guide

The WooCommerce UPS shipping plugin allows for client sites to use UPS shipping options for delivering their products to customers. Below are brief steps on how to set up and use the UPS options on a client site checkout. In the resources section, you can find the full How-To Guide linked for your convenience! The …

SEMrush & Backlinks: Link Disavow

Google has made a couple algorithm updates this year penalizing spamming sites. Google traditionally views these types of sites as those dropping malware on users or being a bad actor in some other way. However, with the vague details of the algorithm updates, I’ve started to review backlink profiles on SEMrush in an attempt to …

Welcome Series Automation

A Welcome Series is not a new or groundbreaking concept but it’s still something that proves to be incredibly useful for clients. Why Use a Welcome Series? You can strike while the iron is hot. You know the contact is interested, so you can capitalize with automation. After Abandoned Cart emails, Welcome Series are the …

Local Inventory Ads

Local Inventory Ads allow you to showcase your products and store information to nearby shoppers searching with Google. When shoppers click an ad that shows your local product they arrive on your local storefront. Shoppers use the local storefront to view in-store inventory, get store hours, get directions to your stores, and more. Pay only …

Google Ads Campaign Types: Display Campaigns

Today we’ll go over the different kinds of ad campaigns available on Google Ads. Once we’ve run through the many types, we’ll concentrate on Display Campaigns and the benefits or drawbacks of using Standard Creative and Rich Media Creative for ads in a Display Campaign. Search Campaigns are text ads that are displayed among search …